By: Joy Kurber, Healthtech Practice Lead at Carex Consulting Group
Remember the days when printed resumes were the norm, and a cover letter was just part of the deal? Fast forward to our tech-driven job world, and cover letters don’t seem as necessary. But here’s the thing: should you still take the time to write one?
In today’s competitive job scene, cover letters can still be a great way to stand out. Sure, your resume shows off your skills and experience, but a cover letter lets you get personal. It’s your chance to explain why you’re excited about the role and why you’re the right fit for the company. A good cover letter can also highlight your personality and soft skills—things that might not come through in a resume.
But let’s be real: do employers actually read them? The answer is, not always. However, if they’re undecided about a candidate, they might just take a peek at that cover letter. And if it’s done right, it could make all the difference.So, if you decide to go the extra mile and write a cover letter, here are some tips to keep in mind:
- Keep It Easy to Read: Short and sweet is the way to go. Use bullet points or brief paragraphs so it’s easy for employers to skim.
- Start Strong: Kick things off with a bang! Begin with a powerful introduction that includes your “why”—why you’re pumped about the job and why you’d be a great addition to the team.
- Focus on What Matters: Highlight a couple of key skills or experiences that match what the job is looking for. Don’t just repeat your resume—add some context or examples that bring it to life.
- Show Off Your Numbers: If the role is in a field like sales, don’t be shy about throwing in some impressive stats or achievements. Numbers speak volumes.
- Match the Company’s Vibe: Adjust your writing style to fit the company culture. Whether they’re super formal or more laid-back, make sure your tone matches.
- Let Your Personality Shine: This is your chance to show who you are. Don’t be afraid to let your personality come through—after all, it’s part of what makes you unique!